Active speaker and entrepreneur in the coffee industry who founded square mile coffee roasters. He was the world barista champion in 2007 and is the author of the world atlas of coffee. 13 apr 2020 boasting over 15 years solid experience in the world of coffee, hoffmanns coffee journey was not what he meant it to be, as many people might have assumed. His winning signature drink, a creative flavour marriage of tobacco and almonds, showcased his innovative approach to coffee brewing. Heres hoffmans 2007 world barista championship.
My name is james hoffmann, and for the most part i work in coffee. Ive done so since 2003, and have since started a few companies, competed in a few competitions and written at least one. I used to say i haven't had it yet, but this feels like i'm being negative about the coffees i have drunk in the past. Honestly, hard to say. It was a coffee picked in 1954, roasted. 3 feb 2025 hoffmanns contributions to the field are manifold; He is an entrepreneur, influencer, author, youtuber, and coffee consultant. 26 jan 2022 the new york times occasional culinary arts animated feature recently took on british coffee genius and youtube star james hoffmann. It was an interesting and visually.
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